With readyPay, a SmartStore website can allow its shoppers to quickly checkout without registering or signing in and make payments using their mobile device if they already have an Apple Pay or Google Pay enabled device. This also spares the consumer from having to key in their billing and shipping information as such information will be transmitted from their mobile device to the corresponding payment processor directly to ensure maximum security and privacy in addition to user convenience.
Since all sensitive information is only stored on the user’s mobile device, literally within their own hands, the relying website’s burden and risk associated with maintaining such data is reduced to the absolute minimum as well.
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